Andre Marquis, Steve Blank, and Henry Chesbrough
On November 17-19, 2014, during the Corporate Business Model Innovation Program, a group of 34 executives representing various sectors collaborated together for 3 days in a highly intensive and interactive course led by industry experts: Henry Chesbrough, Steve Blank, and Andre Marquis. From large group discussions to small breakout groups, the executives brainstormed ideas to adapt Open Innovation into their established corporations. The Business Model Innovation program was organized by the Center for Executive Education (CEE).
Read more about the Executive Edcuation course here.