Global Engagement
Global Engagement
Co-creation, a Powerful Innovative Force Across Industries
In services, customers are not simply the end-user. They are the influencers and co-creators.
Escaping the Commodity Trap
If you are able to open up your innovation process, you simultaneously increase your own sphere of possibilities
A Dynamic Business Model Framework
How Can Dynamic Business Model Frameworks help your company?
Positioning Yourself to Exploit Secondary Markets
Assess when secondary innovation markets are likely to impact your industry.
How Can IP Markets Enable New Innovation Opportunities?
A business model that leverages outside-in and inside-out innovation can improve its innovation process.
How to Connect IP Management to Open Innovation?
If you don’t license your IP, chances are very good that someone else has a very good technology too.
Open Innovation and the Xerox-PARC Spinoffs
When companies let more of their internal ideas and knowledge flow to the outside.
Hal Varian, Google
Search Engine Data Analytics
Opening Your Innovation Processes
Connecting your business model to your innovation process.